Helping leaders tell purpose-driven STORIES
Strategic storytelling training, coaching and authoring.
Joel’s workshops and coaching give you the tools to craft and tell brief brilliant stories. Tools that set you apart as an authentic leader who can leverage the power of stories to move audiences into action.
What’s your story?
People don’t just buy what you do, they buy why you do it.A purpose-driven story is the most effective way to communicate those values. Are you ready for Joel to help craft your story?
Great storytellers have an unfair competitive advantage.
They will be the businesses most talked about, they will recruit talent faster, attract more partners, they are going to have a strong cohesive corporate culture. AND they are more likely to deliver a positive ROI.Are you telling a powerful story?
Storytelling Workshops
Join upcoming StoryMakers MasterClass
- Sat. 28.09.19 from 08:30-12:30
- Wed. 02.10.19 from 18:00-22:00
Details and Sign-up
Storytelling Coaching
2, 3 or 4 hour options
In-house or off-site
S.T.O.R.Y. Design Handbook
Story authoring
Interviews & investigative sourcing
Serialized or one-off assignments
Concepts & deliverables’ packages
Let’s find out how to make your story shine
Open Storytelling Workshops. Sign-up now.
the STORY Club
Sign up to my newsletter and get occasional emails on…
Get in touch
I look forward to hear from you
From the Story Blog
Case Story #1: Repositioning A Swiss Travel Blog
Some years ago, I had the pleasure to work with Walter Schaerer designing a new About story text for his labor of love: the blog travelmemo.com. This is the long-form true story of how his blog underwent a transformation from publishing ho hum content for luxury...
read more
The (Story) Doctor Will See You Now
Starting in February, content creators can apply for short impactful F2F consultation with the Story Doctor – and get actionable advice on how to improve their content (text/audio/video) using narrative form.
read more
How to Design an Amazing Ignite Talk
Expert suggestions how to design live presentations for Ignite Zurich, TEDx talks, Fuckup Nights, The Moth style Storyslams, etc.
read more