Helping leaders tell purpose-driven STORIES
Strategic storytelling training, coaching and authoring.
Joel’s workshops and coaching give you the tools to craft and tell brief brilliant stories. Tools that set you apart as an authentic leader who can leverage the power of stories to move audiences into action.
What’s your story?People don’t just buy what you do, they buy why you do it.
A purpose-driven story is the most effective way to communicate those values. Are you ready for Joel to help craft your story?
Great storytellers have an unfair competitive advantage.They will be the businesses most talked about, they will recruit talent faster, attract more partners, they are going to have a strong cohesive corporate culture. AND they are more likely to deliver a positive ROI.
Are you telling a powerful story?
Join upcoming StoryMakers MasterClass
- Sat. 28.09.19 from 08:30-12:30
- Wed. 02.10.19 from 18:00-22:00
Details and Sign-up
2, 3 or 4 hour options
In-house or off-site
S.T.O.R.Y. Design Handbook
Interviews & investigative sourcing
Serialized or one-off assignments
Concepts & deliverables’ packages
Let’s find out how to make your story shine
the STORY Club
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I look forward to hear from you
From the Story Blog
New Office Hours for Impact Hub Story Doctor
New #STORYDOCTOR service from 05 Feb. Content creators can book a F2F consultation and receive expert storytelling advice. Story Doctor Office Hours is in partnership with Impact Hub Zurich and member discounts apply.read more
4 Tips for Building Tension in a Story
After the close of my final StoryMakers MasterClass in 2019, I needed to decompress. So I went to watch “Lemans 66” (a.k.a. Ford vs. Ferrari) playing at the cinema. The movie is based on the true story of how Ford challenged Ferrari to win the 1966 Lemans - arguably...read more
How to Make Your Mission Memorable
Which means I hear a lot of people’s introductions. But it’s bewildering to meet entrepreneurs on a mission who miss communicating WHY they do what they do. The beauty of narrative is its concise problem-solution-resolution format, perfectly suited for 10-second introductions,read more