New Office Hours for Impact Hub Story Doctor

New Office Hours for Impact Hub Story Doctor

From 05 Feb 2020 #STORYDOCTOR available for weekly office hours 12-12:45 and 13-13:45 @Colab in Zurich. Content creators can book a F2F consultation with Story Advisor, Joel Blom, and receive expert tips for using narrative to ensure their content (text/audio/video)...
4 Tips for Building Tension in a Story

4 Tips for Building Tension in a Story

After the close of my final StoryMakers MasterClass in 2019, I needed to decompress. So I went to watch “Lemans 66” (a.k.a. Ford vs. Ferrari) playing at the cinema. The movie is based on the true story of how Ford challenged Ferrari to win the 1966 Lemans –...
How to Make Your Mission Memorable

How to Make Your Mission Memorable

Attending local meetups in Zurich is a pleasurable marketing activity of mine. A few favourites are Lean Startup organized by Timo Hahn, Growth Hackers by Luke Szkudlarek, Startup Grind by David Butler and my own;-) Zurich Storytellers meetup. Which means I hear a lot...
Case Story #1: Repositioning A Swiss Travel Blog

Case Story #1: Repositioning A Swiss Travel Blog

Some years ago, I had the pleasure to work with Walter Schaerer designing a new About story text for his labor of love: the blog travelmemo.com. This is the long-form true story of how his blog underwent a transformation from publishing ho hum content for luxury...
The (Story) Doctor Will See You Now

The (Story) Doctor Will See You Now

THIS POST ORIGINALLY APPEARED IN RON ORP STADTKOLUMNEN 26.1.2020 click here to read it on RonOrp.net And because of my resolution to begin 2020 with a “Seven Day Mental Diet” of positive thinking and action, Impact Hub Zurich (IHZ) approved my hosting weekly “Story...